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YouTube Shorts has a significant presence within our U.S. Top 50, but at the top of the ranking, this week’s chart is keeping it old-school.
None of the channels that lead our latest American ranking operate predominantly on YouTube Shorts. Instead, a familiar, kid-friendly hub found itself in the #1 spot once again.
Say hi to our returning champion, Cocomelon – Nursery Rhymes.
The Californian channel, which offers animations to YouTube’s youngest viewers, added 517.1 million weekly views to its lifetime total over a seven-day period. Energized by an 18% week-over-week traffic bump, Cocomelon rose from fourth place in our U.S. Top 50 all the way up to first.
The next familiar face in our U.S. Top 50 is Kids Diana Show. The family channel, hosted by a pair of youngsters named Diana and Roma, moved from sixth place in this chart up to second by securing 274.3 million weekly views. Kids Diana has also moved past the WWE and now boasts the second-highest lifetime viewership among all channels in this chart. Only Cocomelon has more hits.
Thanks to a 9% week-over-week viewership jump, Vlad and NIki found itself in third place in our U.S. Top 50 this week. Like Kids Diana Show, Vlad and Niki a family vlog with ties to both Florida and the Eastern Bloc. At the end of October, it pulled in 235.5 million weekly views.
The channel in this week’s U.S. top five that has the biggest presence on YouTube Shorts is LankyBox. The gaming and entertainment hub, which offers both short-form and long-form videos, fell to fourth place this week. Its seven-day total of 215.7 million weekly views is still strong, even if it trails a few other contenders.
Like Nastya rounds out this week’s U.S. top five. The family vlog also found its way to the 200 million view club. Over seven days, it registered 203.5 million weekly views.
YouTube’s how-to category has long been a treasure trove of at-home solutions. If you want to save a trip to the repairperson, there’s nowhere better to look.
Now, that magnificent genre is making its mark on YouTube Shorts, too. MONEY TALKS WIRELESS is one of the 50 most-viewed U.S.-based YouTube channels this week, and its short-form library includes plenty of hacks to help you keep your devices in ship shape.
The star of MONEY TALKS WIRELESS is a phone repair professional who shares clips from his practice. His most-viewed video, which has more than 18 million views, features the classic “scoop pocket lint out of a phone’s charging port” trick. Not only can this help you remedy any charging problems, but it’s also extremely satisfying, especially when you come away with a big clump of gunk like in this video.
Based on MONEY TALKS WIRELESS’ seven-day success, it seems there are plenty of viewers who appreciate advice like this. During the last week of October, the channel 65.3 million weekly views, which made it the 37th-most viewed channel based in the U.S. That number represents a 53% week-over-week traffic jump for MONEY TALKS WIRELESS, and it is a deserved boost for a channel that saved a lot of people from unpleasant errands.
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