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Seven days after a children’s entertainment channel became the first YouTube hub to ever surpass one billion views in a single week, it once again claimed the top spot in our ranking of the most popular destinations on the world’s top video site. In fact, the channel in question is seeing a continued acceleration of its viewership. Next stop, two billion?
If Cocomelon – Nursery Rhymes split its viewership into two equal pieces, those divisions would both count more weekly traffic than all but two other YouTube channels. The #2 and #3 finishers in our latest chart, and the only hubs that got within 50% of Cocomelon’s 1.09 billion weekly views were T-Series and Kids Diana Show, respectively. The former channel, based in India, saw its viewership climb by 11% over the past seven days, reaching a total of 788.8 million weekly views. The latter, an American family vlog, trended in the opposite direction, losing 10% of its volume from last week but still winding up with an impressive sum of 593.6 million views over seven days.
In fact, none of the channels that made up last week’s top five shifted positions in this chart. SET India retained the #4 spot even though its viewership fell by 6%. The South Asian arm of Sony Entertainment Television ended up with 539.7 million weekly views on YouTube. The final channel in the top five was another American content producer aimed at YouTube’s youngest viewers. Like Nastya also saw its viewership dip by 10% over the previous week, but its final seven-day total of 488.9 million views was still enough to hold onto the #5 position in our global chart.
During a week when Muslims celebrated the feast of Eid al-Fitr, many viewers visited YouTube to watch a show regarded as one of the most popular offerings in the Islamic world. That show is known as Diriliş: Ertuğrul in its native Turkish, but it was the Urdu version of the historical epic, titled Ertugrul Ghazi, that made the biggest splash on YouTube this week. (The English translation of the title is Resurrection: Ertuğrul.)
Ertugrul Ghazi follows the titular Ertugrul, who was the father of Osman I, the founder of the Ottoman Empire. The show, set in the 13th century, has been likened to Game of Thrones and has become quite popular among Islamic viewers, particularly in the Middle East and South Asia. A month ago, state-run Pakistani broadcaster PTV began posting full episodes of Ertugrul Ghazi on a new channel. The uploads have been extremely popular, with the first episode receiving close to 40 million views in its first month on YouTube.
The week, viewership on the TRT Ertugrul by PTV channel jumped by 17%, allowing it to rise from 49th place in our charts up to 33rd. In total, the Ertugrul Ghazi episodes (along with a few adjacent videos) scooped up 136.7 million weekly views on their Urdu-language home.
PTV has bigger goals in mind for its TRT Ertugrul channel. It would like to set an #ErtugrulYouTubeRecord by receiving more subscriptions in a month than any other channel. Right now, it has 4.07 million subscribers, so it still has a ways to go before it surpasses the record-high total of 6.6 million subscribers in a month.
Here’s a breakdown of the Top 50 Most Viewed channels this week in terms of their countries of origin:
- United States: 14 channels in the Top 50.
- India: 12 channels in the Top 50.
- South Korea: 3 channels in the Top 50.
- Argentina, Canada, The Philippines, Russia, United Arab Emirates, and the United Kingdom: 2 channels each in the Top 50.
- Brazil, Jordan, Mexico, South Korea, Netherlands, Pakistan, Puerto Rico, Romania, Thailand, and Turkey: 1 channel each in the Top 50.
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